Privacy policy

Privacy Policy
Last updated: September 14, 2026

TRUVAYN ("we," "us," or "our") operates truvayn.com. This Privacy Policy explains what personal information we collect when you visit our website or place an order, how we use it, and the choices you have.

By using truvayn.com, you agree to the practices described in this policy.

Information We Collect
Information you give us
When you place an order, create an account, or contact us, we may collect:

Your name
Email address
Phone number
Shipping and billing address
Payment information (processed securely by our payment providers; we never see or store your full card number)
Any message you send us
Information collected automatically
When you browse our website, we automatically collect certain information, such as:

Your IP address and approximate location
Browser type and device information
Pages you visit, products you view, and how you interact with our website
How you arrived at our website (for example, from an ad)
This information is collected through cookies, pixels, and similar technologies (see "Cookies and Tracking" below).

How We Use Your Information
We use your information to:

Process and ship your orders
Send order confirmations, shipping updates, and respond to your questions
Handle refunds under our Return & Refund Policy
Prevent fraud and keep our website secure
Understand how visitors use our website so we can improve it
Show you relevant ads on Facebook and Instagram
Comply with legal obligations
How We Share Your Information
We do not sell your personal information for money. We only share it with trusted service providers who help us run our business:

Shopify, which hosts our online store and processes orders
Payment processors, which securely handle your payments
Shipping carriers, which deliver your orders
Meta Platforms (Facebook and Instagram), for advertising and measuring ad performance
We may also share information if required by law, to protect our rights, or in connection with a sale or transfer of our business.

Cookies and Tracking
We use cookies and similar technologies to make our website work, remember your cart, and understand how visitors use our site.

Meta Pixel
We use the Meta Pixel on our website. It collects information about your activity on truvayn.com (such as pages viewed and purchases) and shares it with Meta so we can show you relevant ads on Facebook and Instagram and measure how well our ads perform.

You can manage how Meta uses this information in your Facebook or Instagram ad settings: https://www.facebook.com/adpreferences

You can also block or delete cookies through your browser settings. Some parts of our website may not work properly if you disable cookies.

Your Privacy Rights
Depending on the state where you live (including California, Virginia, Colorado, Connecticut, and others), you may have the right to:

Know what personal information we collect about you and how we use it
Access a copy of your personal information
Correct inaccurate personal information
Delete your personal information
Opt out of the "sharing" of your personal information for targeted advertising
To exercise any of these rights, email us at contact@truvayn.com. We will respond within 45 days. We may need to verify your identity before completing your request. We will never discriminate against you for exercising your privacy rights.

California residents: Using the Meta Pixel for targeted advertising may be considered "sharing" personal information under California law. To opt out, email us at contact@truvayn.com with the subject line "Do Not Share My Personal Information." We also honor Global Privacy Control (GPC) signals sent by your browser.

Marketing Emails
If you sign up to receive emails from us, you can unsubscribe at any time by clicking the "unsubscribe" link at the bottom of any email. You will still receive emails related to your orders.

Data Retention
We keep your personal information for as long as needed to process your orders, provide customer support, and meet our legal, tax, and accounting obligations. After that, we delete or anonymize it.

Data Security
We use reasonable measures to protect your personal information. Payments are processed through secure, encrypted systems. However, no method of transmission over the internet is 100% secure, so we cannot guarantee absolute security.

Children's Privacy
Our website is not intended for children under 16. We do not knowingly collect personal information from children under 16. If you believe a child has provided us with personal information, contact us and we will delete it.

Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top of this page. We encourage you to review this page regularly.

Contact Us
Questions about this Privacy Policy or your personal information? We're here to help.
Email: contact@truvayn.com